Visual Recipes came to us with a great idea, and an already huge user base. Their site lets you post pictures for each step of your recipe. You can put up however many recipes you want and the world becomes a better place with more people making good food.
So they were well established and had a lot of traffic, but the design was starting to show it’s age. They also wanted to move to ExpressionEngine under the hood, and while we didn’t implement it; we did give tips and pointers throughout the process. In short, this thing was getting overhauled inside and out!
We designed upwards of 10 different page layouts as well as creating a brand spanking new logo for them. And we coded all those designs in to HTML/CSS and Javascript so they could implement them easily.
It was a long process (see the process), but we’re both thrilled with the results. Visual Recipes now has a fun, playful and unique brand moving forward; no to mention an easily navigable site. The details on this one are everywhere so go check it out in person.