Kingdom Landscapes came to us earlier this year ready to step up their branding and identity. They had a decent logo or two, but there were lots of different versions and not a lot of consistency between their trucks, business cards and website. They definitely needed an earthy feel since they create beautiful outdoor experiences, but they also wanted to go a little more upscale. Both for a literal tie in to the name and as a nod to the kinds of clients they were trying to reach. We went through a lot of really interesting versions but ultimately settled on something simple, refined and elegant. Of course, this is only a small part of the picture. Business cards, letterhead and a new website will round out the feel, and we’ll be showing you those soon.